1. 2018 Holiday Hours

    2018 Holiday Hours

    We’re here to help YOU Make Magic Happen this holiday season! Here are our store hours through the rest of the year…


    Sunday, December 23rd

    Mt. Pleasant & West Ashley: 10AM – 7PM

    Downtown: 9:30AM – 6PM

    Kiawah: 11AM – 5PM


    Monday, December 24th

    Mt. Pleasant & West Ashley: 9:30AM – 3PM

    Downtown: 9:30AM – 4PM

    Kiawah: 10AM – 3PM


    Tuesday, December 25th

    ALL STORES CLOSED! Merry Christmas!


    Wednesday, December 26th

    Mt. Pleasant & West Ashley: 10AM – 6PM

    Downtown: 9:30AM – 6PM

    Kiawah: 10AM – 6PM


    Thursday, December 27th

    Mt. Pleasant: 10AM – 6PM


    Downtown: 9:30AM – 6PM

    Kiawah: 10AM

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  2. Holiday Catalog 2018

    Holiday Catalog 2018

    The 2018 Holiday Catalog is here!

    Preview the hottest gifts of the holiday season with our one of a kind eCatalog!

    Click here to flip through our 2018 Holiday Catalog!

    When you’re ready to shop, click here to find a selection of toys from our catalog available to purchase online! 

    See something you like, but can’t find it onl

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  3. The Perfect Pet for Under the Tree

    The Perfect Pet for Under the Tree

    Picture this: You’re 6 years old again. It’s Christmas morning. At the crack of dawn your eyes fly open and your heart starts pounding with excitement. “It’s time,” you think to yourself. You hardly slept the night before but you’ve never felt more alert and awake. You’re hoping that Santa got your letter and that maybe, just maybe, he brought you what you’ve always wanted: an adorable furry friend. As you spring out of bed you don’t even bother changing out of your snowman pj’s. You race down the stairs and holiday fun ensues. There’s a blur of red and green wrapping paper as you’re opening one amazing gift after another. That’s when you see it: the Perfect Pet!

    Okay, back to reality. Pefect Petzzz are the perfect gift to put under the tree this Christmas! They give you all the same warm fuzzy feelings of a real puppy or kitty without the hassle! That’s right – no clean up, no v

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  4. Handmade Holiday Happiness

    Handmade Holiday Happiness

    Every year, as soon as my kids are out of school for winter break, we sit down together and start our holiday crafts. Some crafts we keep, but most of the kid's creations are gifts to friends and family. I start this annual tradition by opening my carefully organized, clean, color coded craft cabinet, and select the afternoon's project. Just kidding! What mom has that kind of time of her hands? I'm no Martha Stewart. Not by a long shot. But I really do love my handmade ornaments, Christmas cards, and little presents my children have made for me over the years. Whether the presents were made at school or at home, each craft holds precious memories for me. One glance at my tree and it's obvious, I'm a sentimental old fool, especially since these kids of mine are soon to be college bound. 

    If you're like me, having any sort of craft closet is usually a shelf in the hall closet with a few scraps of fabric, some markers, a dried up glue stick, and a pack of un

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  5. The Ultimate Wishlist Giveaway

    The Ultimate Wishlist Giveaway

    Fill Santa’s bag with our FREE Ultimate Wishlist Giveaway! Valued at over $500, you’ll score some of the hottest toys of this season, including Fingerlings, Laser X, Slackers Slackline, Party 2 Go, Peppy Pups, Geomatrix, Faux Bow Pro, Perfect Petzzz, and more! 

    Enter for your chance to win, now through December 19th!

     Entering is easy!

     Step 1: Parents

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  6. In Search of the Perfect Present

    In Search of the Perfect Present

    Holiday gift giving can get pretty tricky when there are only 17 shopping days left until Santa's sleigh swoops into Charleston. Luckily, adult friends and relatives are pretty easy, but buying gifts for the young ones can be frustrating when our time for shopping is limited. Shopping for kids can also be a guessing game - I know there have been a few Christmases in my own house when, just a couple of days before the big day, a kid has suddenly changed their mind about what they REALLY want from Santa. That's when we as parents hide under our beds with the laptop, frantically searching with fingers crossed.

    In this crazy, social media driven world of ours it's easy to forget that the latest trendy toy will probably be easily replaced by next year, a toy even more awesome than the one at the top of the list for this year. What if there was one perfect gift for all the kids on your list? A gift that is guaranteed to help in their emotional and social

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